WHY MINIMALIST WEB DESIGN IS MORE EFFECTIVE THAN ANY OTHER DESIGN STYLE?
Less is more — even today!
Minimalist design has been become one of the predominant design among the web designers and it will be on top in coming few years. Most of us think minimalism is easy, requires less work with fewer elements. It’s not, in fact with fewer elements you have to provide the same level (or even better) of usability, class, and functionality. The trend, the art of less is not new. The roots of minimalism can be traced in the post-World War I when designer started using materials with a focus on simple structural frameworks and use plenty of negative space.
But why Minimalism design is taking over in web designing: here’s why?
Minimalistic Web Design Are Faster Than Non-minimalistic Designs
Less content in website = faster load times
Websites or applications having fewer items or elements are automatically geared to load faster. According to the study, one-third of the users abandon websites if it takes more than 2 seconds to load.
Eliminating the excessive elements; Making images internet-friendly; Cutting down the external scripts; taking advantage of caching; eliminating the website baggage from the site are some of the best ways to cut page load times in half. On the other hand, non-minimalistic websites with lots of graphics, heavy ornamentation, plug-ins and other heavy content can be distracting and takes more time to load.
Minimal Design Are Easy to Maintain than Non-minimalistic
Website maintenance is a tough task. But with maintaining negative space, bold typography, the hierarchy of visual information in the website you can give your site appealing look and also maintained easily. Minimalistic web designs are easy to maintain that possesses all mentioned things. On the other hand, maximalist, and other non-minimalist web design attempt to “do too much” and designers have to do a great deal of website maintenance.
Minimal Designs are Visually Appealing
Minimalism is truly beautiful. They’re simple and eye-catching. According to the research, Simplicity breeds beauty. And users judge beauty by website’s simplicity. On the contrary, a visually complex site is considered as less appealing than the simple one.
Minimal Designs are Scientifically Better
As the quote goes, everything should be as simple as possible to cognize. It is true in website designing. The study found simple design is better as brain prefers to think about things that are easy to go and familiar with. Also, because the minimalist design doesn’t require eyes and brain to work as hard to store the information physically.
Minimal designs are perfect. As Antoine De Saint-Exupery said, “Flawlessness is attained, not when there is nothing more to add, but when there is nothing left to take away.” Minimalistic designs are the backbone in designing. The less is more approach is taking over on many other non-minimalistic designs. From website to the logo and even in our daily lives, the minimalistic approach is celebrated.